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First Impressions

Good presentation maximises the desirability and value of your property. That is why Keatons staff take great pride in ensuring your property is presented in the best possible light. Every property we are entrusted with is visited by one of our professional photographers who produce the images that form the basis for marketing your property.

These photographs, together with virtual tours, colour floor plans and a location map, are then used in our extensive marketing program beginning online at Keatons.com, propertyfinder.com, findaproperty.com, primelocation.com and rightmove.co.uk. In addition your property will be showcased in Keatons magazine, the Evening Standard, local media and property particulars as well as being displayed 24/7 on our prominent LCD plasma screens.

Light and Space

Windows look best when they are cleaned (inside and out) and covered as little as possible. Net curtains should be taken down or slid to the side and blinds should be lifted. If possible, position the sofa against a wall. This emphasises the size of the room and creates a more attractive photo. Make sure furniture or items stored behind doors do not prevent them from opening properly. This allows space for the photographer to stand back and frame more of the room. It is particularly important that the two most attractive rooms are well prepared for the 360˚ virtual tours.

Before

Before

After

After

Vendor Highway Code

Knowing and applying these rules will significantly improve the saleability of your home.

Indoors

  • Washing up and washing up equipment, kitchen towels, oven mittens, toothbrushes, shampoos etc should be placed out of sight. All kitchen and bathroom surfaces should be cleared.

  • Remove from view; laundry, carrier bags, toys, colourful magazines, catalogues, tisue boxes etc

  • Remove from view items with easily recognisable logos or strongly coloured packaging including food products.

  • Hide cable tangles and if necessary disconnect appliances except lamps. Make sure all light bulbs work, particularly in ceiling spot lights, chandeliers and above the cooker.

  • Choose light neutral coloured bed linen and make sure it is not creased.

  • Fresh flowers, fruit and vegetables alway look good. Remove dead plants.

Outdoors

  • Prepare the outdoor seating area - even in winter

  • Remove washing lines and loose covers.

  • Mow the lawn or rake up leaves.

  • Hide outdoor rubbish and recycling bins etc.