Cadmium Square – E2

Taking in sweeping views of Canary Wharf, these impressive four new build towers stand on a vast site in a key location by the water. Guinness Homes acquired the entire development and asked us to sell 50% of the apartments in each tower in stages as they were released onto the market.

We worked alongside their team, mapping out marketing strategies and hosting a series of launch weekends. Over the three year launch period, we found buyers for every available apartment – a total of 150 units – leaving only a handful of exclusive apartments at Titanium Point to be sold in the final phase.